Your communication partner in Africa
Local expertise, global vision and bespoke solutions for African markets
Discuss your projectOur expertise in Africa
With our agency based in Yaoundé and our pan-African network, One Nation has a deep understanding of African markets and of their cultural, economic and media specificities.
Local presence
Our office in Yaoundé places us at the heart of the action and allows us to maintain close relationships with local stakeholders.
Pan-African network
Our network of partners spans the entire continent, enabling us to operate effectively across different countries and regions.
Multicultural team
Our consultants come from a range of African countries, bringing a wealth of perspectives and a nuanced understanding of local contexts.
Our services tailored to the African market
Tailored branding
Creating brand identities that resonate with African values and aspirations while retaining international reach.
Institutional communication
Communication strategies designed for African institutions, respecting local protocols and cultural sensitivities.
Adapted digital
Digital solutions that account for African technological realities: mobile access, variable connectivity and specific usage preferences.
Local public relations
Managing relations with African media and developing influence strategies suited to local media ecosystems.
Our work in Africa
Nomadéo Africa
Development of the digital strategy and creation of the website for this office furniture specialist based in Cameroon.
View the project
Pan-African institutional campaign
Design and rollout of a communication campaign for an international organisation operating across several African countries.
View the case studyOur distinctive approach to Africa
At One Nation, we understand that Africa is not a homogeneous market but a continent rich in cultural, linguistic and economic diversity.
Contextualisation
We adapt every strategy to the specific context of the country or region targeted, taking local realities into account.
Frugal innovation
We develop creative solutions that maximise impact while accounting for budgetary and logistical constraints.
Skills transfer
We train local teams to ensure the longevity of projects and to contribute to the development of African talent.
Testimonials from our African clients
"One Nation fully grasped the specifics of the Cameroonian market and adapted its strategy accordingly. Their approach considerably strengthened our visibility and our credibility."
Grow your presence in Africa
Whether you are an African institution looking to strengthen your communication or an international organisation seeking to establish itself on the continent, our expertise is at your service.